Monday, 24 August 2009

Q. What holds between 20% to 80% of your market value?

A. The reputation of a company. On the conservative side, reputation is "worth 20% of a company's turnover. For consumer brands or services, particularly financial services, it shoots to 80% of market value.* Accountants provide a general measure of around one third of annual revenue.

No comments:

Post a Comment

Search This Blog